Glasshouse Chelsea proudly hosted Avène’s “Academy Le Lab” event—an immersive skincare experience bringing together top dermatologists, skincare professionals, and beauty influencers. Designed to spotlight Avène’s sensitive skin solutions and new product introductions for the U.S. market, the event combined scientific discussion with elevated aesthetics.
Event date: Feb 12, 2025
Floor: 14th
Guest count: 85 guests
Event Highlights
- A
Q&A
panel featuring leading dermatologists discussing Avène’s innovations in sensitive skin care.
- Custom
educational branding and signage throughout the space, highlighting key ingredients and product stories.
- A blend of
elegance and science that created a refined, informative experience.
- Signature cocktails and mocktails themed to reflect Avène’s brand values:
- Paloma (Postbiotic Punch)
- French 75 (Avène Thermal Spritz)
- Pear of Aces (C+ Restorative Refresher – Mocktail)
- Luxurious lounge and networking areas were created using Glasshouse Chelsea’s flexible floor plan.
Atmosphere
The event space was styled to feel clinical yet elegant, showcasing how beauty and science coexist. The branding and panel discussion transformed the room into a dynamic learning environment that still felt indulgent and luxurious.
Vendors
Catering: Thomas Preti
AV & Lighting: RFC COI
Vinyl Branding: Enhance a Color
Results
Avène’s guests walked away with not only elevated gift bags and personalized skincare advice but a stronger connection to the brand’s mission.
The thoughtful event design and seamless execution affirmed Glasshouse Chelsea’s ability to support wellness and beauty brands in creating impactful, on-brand experiences.
